Dennis Kim

 
About

 Selected WorkUnitedMasters + Translation
RPA Advertising
Ammo Creative
Nike + JD Sports AF1 40ᵗʰ Anniversary
Crunch Bar Visual Identity
Ally MITM
Xbox Series X I S
Tic Tac Lollapalooza
Tic Tac My Pack
Butterfinger x The Simpsons 
Hulu + Live TV
Oklahoma City Thunder Social Campaign
Louvre Web Design
Hedon Brand Design
Counter Productive Brand Design

DKSE Poster Designs
DKSE Print Designs
DKSE Typeface Designs
DKSE Motion Designs


















Crunch Bar Brand & Web Design
Year: 2024

The Crunch Bar visual identity was designed to cohesively tie the website, social marketing, and the "Turn Up the Fun" campaign together. The design centered around highlighting the unique “Crunch” factor of the chocolate bar. The element of sound was visualized by first establishing boundaries through the graphic application of a border, and then having the sound wave and typography break the boundaries (go out of bounds), emphasizing the loud, fun, sound the Crunch bar makes when it is consumed.






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